Performance Quality of Ordering Process
The seven point semantic differential scale measures a person's beliefs concerning the perceived degree of accuracy and reliability in a certain activity.
View ArticleNeed for Cognitive Closure
The scale is composed of forty-two, six-point Likert-type statements that assess the extent to which a person expresses a need for definite answers rather than ambiguity.
View ArticleSeriousness
The seriousness of a situation is measured in this scale using five, seven-point bi-polar adjectives.
View ArticleService Quality (Education Tangibles)
A seven-item, seven-point Likert-type scale is used in measuring the degree to which a person thinks an educational institution has grounds, buildings, equipment, and professors that are neat and c
View ArticleAttitude Toward the Website (Transaction Convenience)
The scale is composed of three, seven-point Likert-type items intended to measure the ease with which a person reports being able to order and pay for products at a particular website.
View ArticleStore Design (Ordering Costs)
With five short phrases and a seven-point Likert-type response format, the scale measures the extent to which a customer believes a store where an order was placed appears to be convenient to use b
View ArticleStore Design (Attractiveness)
Five short phrases with a seven-point Likert-type response format are used to measure how nice and pleasant looking a store is where an order was placed.
View ArticleE-Service Quality (Order Accuracy)
With three, five-point Likert-type items, the scale measures a customer’s belief that a particular online retailer delivers exactly what customers have ordered.
View ArticleThreat to Social Order
The scale uses four, nine-point items to measure the extent to which it is believed that something, such as a particular person or group, is corrupting society and harming social order.
View ArticleConformity Orientation
With six, nine-point Likert-type items, the scale measures a person’s general attitude that society should have well-defined rules (social norms and laws) and that punishment is appropriate w
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